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04.20.2009
NBPRS
SHIFTS April Conference
Join the National Black Public Relations Society
for a series of free webinars
“Real Talk in Tough Times: Communicating for
Change”
April 23-24, 2009
 register
now
03.30.2009
Local Conference Fairs
NBPRS to schedule a series of local conference and opportunity fairs in Atlanta, Chicago, New York and Washington, D.C. between March and December 2009. These one-day events will focus on communication strategies, professional development, career and business opportunities.
03.30.2009
Network Guide
NBPRS to publish a Network Guide this summer with a directory of professionals and agencies and profiles of top African-American PR practitioners.
01.12.2009
Social Media World
Please join our online communities
MySpace
Facebook
Linked
In
Twitter
01.12.209
ATTENTION MEMBERS!!
Membership cards were mailed to all current
members. If you did not received one, please
update your information now.
read
more
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REGISTER NOW!
Join the
National Black Public Relations Society for
a series of FREE
webinars...
 Join
the National Black Public Relations Society
for a series of free webinars...
“Real
Talk in Tough Times: Communicating for Change”
April 23-24, 2009
These webinars will offer solutions for the
practice of public relations in the economically,
socially and politically challenging times society
now faces. Please register for the webinar series
and the access information will be emailed to
you. You only need to register once to receive
the access information for all of the webinars.
register
now
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Thursday's
Webinars - Register Now
Thursday, April 23
12:15 p.m. – 1:45 p.m.
The “O”
Factor: How President Obama Used Social
Media to Launch a Campaign of Change –
and How You Can Too!
President Obama’s quest for the Oval Office
raised the bar for political campaigns.
Utilizing the right ingredients -- e-mail
blasts and e-mobile interface, Twitter,
Facebook and other social networking sites
for instant grassroots organizing, video-sharing
YouTube, an online donation machine that
reached even low dollar givers, and a
rapid response push back operation called
www.fightthesmear.com -- Obama's Internet
strategy proved a winner. Join us for
this webinar as panelists discuss how
savvy image-makers maximized new media
for momentous results.
Darryl
Dennard,
First Trace Communications, Moderator
Clarke
Caywood, PhD,
Northwestern University
William
Moss, HBCU Connect/Diversity
City Media
Julie
O. Griffith, J Griffith
Public Relations
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Thursday, April 23
2:15 p.m. – 3:45 p.m.
Keeping
Up Client –Agency Relationships
Corporate communicators, agency executives
and boutique owners must speak the language
of the CEOs and CFOs and/or procurement
officers. How do both sides of this relationship
help each other look good? And just how
are we measuring campaign success these
days? This panel will examine the most
effective ways for the agency team to
help develop the vision and provide strategic
counsel when the client is stretched thin
and must present tangible results. Panelists
also talk about the metrics being used
to show the client or the corporate boss
that your PR efforts have indeed made
a difference.
David
Rudd, Weber Shandwick,
Moderator
Veronica
Clemmons, Hill &
Knowlton
David
Brown, Brown Partners
Malcolm
Berkely, UPS
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Friday's
Webinars - Register NOW
(Registration
Closes: Friday At 10AM EST)
Friday, April 24
12:15 p.m. – 1:45 p.m.
Keep
Your Network Working—Strategies for
Successful Career Navigation
Trying to avoid the “pink-slip” blues
takes finesse, courage and diligence.
With today’s uncertain economy, PR professionals
must delve deep to justify their existence.
If you plan to stick around, you’ve
got to find new formulas to measure
and promote your successes. If you plan
to get ahead, you’ve got to be strategic
and practice “no-nonsense” networking.
Join us for a frank discussion about
survival in these hard economic times.
Panelists will touch upon relevant topics
such as:
• Finding career opportunities
• Transforming and transitioning into
other careers
• Positioning and projecting yourself
as the “go-to” person
• Reputation management and marketing
your successes
Anita
Lewis, Health Partners
of Philadelphia, Inc., Moderator
Chuck
McClellan, Tesar
Reynes
Cheryl Procter-Rogers,
A Step Ahead Public Relations
Terrie
Williams, The Terrie
Williams Agency
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Friday, April 24
2:15 p.m. – 3:45 p.m.
Personal Branding 101: How to Establish
Credibility While Achieving Career Success
Wonder what you should be prepared for
after college and into the real world
in this tough economy? Gain some practical
skills that will help you brand yourself
for future employment and learn ways
to maximize social media outlets for
possible job leads. Panelists will discuss
how to communicate the right message
and leave a good impression via MySpace,
Facebook, Twitter, YouTube, etc. Learn
how to tackle the challenges and opportunities
with social media outlets.
Robin
Caldwell, The J
Standard Media Group, LLC , Moderator
Dawn
Angelique Roberts,
KD Communications Group
Aprill
Turner, Children’s
Dental Health Project
Michelle
Hudgins, APR, National
Education Association
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